Key factors to know your players
On situs judi deposit pulsa , knowing gender differences between your players will assist you in formulating a business strategy that is better and engage successfully more players. The following are some of the key areas that you can utilize to understand if you are to leverage the key metrics for your customer base in gambling.
With gambling becoming more digital, the average age of the gamblers is being lowered because online gambling platforms have become more accessible to the young adults who are tech-savvy. People that are aged within the Gen Z and millennial generations form a bigger part of the gambling online market. In the UK in the year 2020, about 17% of the 16-24 years gambled while for the 25-34 years, about 24% did gamble as per the statics that were provided by the Statista.
When you try to look at the difference that is there between the men and women, the average age for a man to start to gamble is 20 years, 3 month, while for the women it is 34 years and 1 month. It shows that, women take their time before they start to gamble. And thus, if you want to attract women to your gambling platform when they begin to gamble, you have to ensure that your marketing activities will cater for a mature audience in terms of the channels that you utilize and the way you are going to speak to the potential customers.
Time spent to gamble
Across Europe, customers who are in countries which are the member of the European Gambling and Betting Association – EGBA normally place a bet or bet on about 17 days on average. If you are in Poland, about 28.6% online gambling sessions happened to be 15 minutes or down while 34.7% of sessions were between 15 minutes and 30 minutes.
Given the variations that happen in the sessions, for the online gambling operators, it is important to conduct country, thorough specific research in the markets they are target, to know what the average session’s time is in these countries.